The Berlin International Economics Congress 2011
”An International Conference on the Future of Nation Branding, Tourism and International Investments in a Globalized World”
(Berlin; March 9th - 12th, 2011 - Held Parallel to the ITB Berlin and in conjunction with the ICD conferences "Nuestra America" and "The Rise of Africa")
Congress Agenda
The following issues will be addressed and explored:
The Role of “Economic Bridges” in Strengthening Political Relations, Promoting Sustainable Tourism, and Increasing Foreign Investment (Focus: The global political economy, socially responsible investment, and the economic peace thesis)
International Relations, Nation Branding, Sustainable Tourism and Foreign Investment in the Information Age (Focus: International and social media, social networks, Wikileaks, citizen activism, democracy, citizen journalism, language and media)
Comprehensive Strategies for the Future: Linking Nation Branding, International Investment and Sustainable Tourism Policies (Focus: Traditional vs. modern approaches, reform, future challenges & trends)
The Benefits of Culture to Business: The Strategic, Economic, and Philanthropic Benefits of Culturally-Aware Business Practice (Focus: Corporate Social Responsibility, multiculturalism in the work place, business & cyber culture)
The Influence of Commodity Price & Exchange Rate Manipulation and Trade Wars, on Sustainable Economic Relations and Foreign Investment (Focus: US, China, Russia, Brazil, World Bank, ECB)
Current and Future Free Trade Areas: Political, Economic, and Cultural Implications (Focus: The EU, GAFTA, the Common Economic Space, ASEAN Economic Community)
Understanding and Shaping National Brands in the Information Age (Focus: Social Networks, national identity, techniques, visibility, geography, history)
Successful Examples of Nation Branding in Stimulating National Economic Growth (Focus: Africa, Latin America, Europe)
Regional and National Branding: Exploring the Link
(Focus: The External Action Service, Africa and the World Cup, Latin America)
Cultural Diplomacy and Sustainable Tourism (Focus: New strategies for tourism embracing local cultures, arts, and musical traditions)
High Levels of Tourism and a Strong National Brand: A Causal Relationship? (Focus: Geography, the World Cup, the Olympic games, business travel)
CSR, SRI and Socially Responsible Tourism in a Globalized World (Focus: National CSR and SRI policies, challenges ahead, global warming, green technologies)
Comparing Economic and Political Relations: Can they be separated (Focus: The European Union, US foreign policy, historical case studies,)
Cultural Diplomacy, International Relationship, Nation Branding, Sustainable Tourism, and Foreign Investment
Cultural Diplomacy in the Global Economy: The Relationship between Cultural Diplomacy, Nation Branding, Sustainable Tourism, and Foreign Investment (Focus: Africa, Europe, and Latin America)The Role of “Economic Bridges” in Strengthening Political Relations, Promoting Sustainable Tourism, and Increasing Foreign Investment (Focus: The global political economy, socially responsible investment, and the economic peace thesis)
International Relations, Nation Branding, Sustainable Tourism and Foreign Investment in the Information Age (Focus: International and social media, social networks, Wikileaks, citizen activism, democracy, citizen journalism, language and media)
Comprehensive Strategies for the Future: Linking Nation Branding, International Investment and Sustainable Tourism Policies (Focus: Traditional vs. modern approaches, reform, future challenges & trends)
The Benefits of Culture to Business: The Strategic, Economic, and Philanthropic Benefits of Culturally-Aware Business Practice (Focus: Corporate Social Responsibility, multiculturalism in the work place, business & cyber culture)
International Economics – Fair and Free Trade
Fair Trade: The Importance of Fair Trade to Sustainable Tourism and International Investment (Focus: UN trade policies, WTO fair trade policies, Market economics, labor rights, agricultural practices)The Influence of Commodity Price & Exchange Rate Manipulation and Trade Wars, on Sustainable Economic Relations and Foreign Investment (Focus: US, China, Russia, Brazil, World Bank, ECB)
Current and Future Free Trade Areas: Political, Economic, and Cultural Implications (Focus: The EU, GAFTA, the Common Economic Space, ASEAN Economic Community)
Nation Branding
The History and Development of Nation Branding and National Brands (Focus: Traditional & modern definitions, place branding, marketing, diplomacy, tourism)Understanding and Shaping National Brands in the Information Age (Focus: Social Networks, national identity, techniques, visibility, geography, history)
Successful Examples of Nation Branding in Stimulating National Economic Growth (Focus: Africa, Latin America, Europe)
Regional and National Branding: Exploring the Link
(Focus: The External Action Service, Africa and the World Cup, Latin America)
Sustainable Tourism
The Development of Sustainable Tourism in the 21st Century (Focus: Eco-tourism, budget travel, adventure travel, security, technological advancements, global warming, green technologies)Cultural Diplomacy and Sustainable Tourism (Focus: New strategies for tourism embracing local cultures, arts, and musical traditions)
High Levels of Tourism and a Strong National Brand: A Causal Relationship? (Focus: Geography, the World Cup, the Olympic games, business travel)
International Investment
Cultural Diplomacy and International Investment in the 21st Century (Focus: National campaigns, the internationalization of markets, attracting FDI, economic importance of foreign trade)CSR, SRI and Socially Responsible Tourism in a Globalized World (Focus: National CSR and SRI policies, challenges ahead, global warming, green technologies)
Comparing Economic and Political Relations: Can they be separated (Focus: The European Union, US foreign policy, historical case studies,)
